This article is written by OTB Solutions.
My clients are experiencing both prosperity and uncertainty. Many clients are having record-breaking sales and profits this year. Often the challenge now is meeting the growth in orders and hiring team members to support this growth. Sales leaders are happy, CEOs are happy and the shareholders are pleased we are meeting and often exceeding their growth objectives.
This article is written by StratMg.
Looking for ways to achieve consistent manufacturing sales growth? This post introduces B2B digital marketing strategies that we’ve seen generate more than $100M+ in sales for our industrial manufacturing partners. This method gets results!
So, if you’re seeking solutions for sustained manufacturing sales growth with less effort and time, read on!
Then, learn even more about putting digital marketing strategies into action in our manufacturing sales growth webinar produced in partnership with IMEC (the Illinois Manufacturing Excellence Center).
Cash-flow strategies are imperative in manufacturing because the cash-conversion cycle can be quite lengthy. Here are several strategies to consider for your business:
Track Your Cash Flow
The only way to know where your cash is going is by monitoring your cash flow biweekly or monthly.
This article is written by Mark Allen Roberts, CEO and Founder of OTB Solutions.
To say 2021 has been a rollercoaster ride of incredible highs and scary lows is an understatement. We have experienced market disruptions, uncertainty, new pandemic variants, and constraints none of us could have forecasted. In response to these changes CEOs and business owners adapted. A recent McKinsey study indicates more than 60% of CEOs restructured their organization in response to the pandemic.
This article is written by Mark Allen Roberts, CEO and Founder of OTB Solutions.
I have been sharing how powerful capturing the voice of your customers (VoC) and voice of your market ( VoM) is in growing your business profitably. In this post I will share how to leverage customer voice into a “sales secret weapon“.
In a recent post I shared how critical it is to understand the criteria your buyers use today as well as how those criteria rank in order of importance. You may be providing services and
An original article by Mark Allen Roberts, Sales Consultant, Coach, and CEO of OTB Solutions
There is a lot of conversation right now about reshoring, but not about its relevance to small and medium-sized manufacturing firms. The basic premise of reshoring is easy to understand – bring jobs back to America by encouraging companies currently offshoring to “reshore” and purchase labor or materials from a U.S. firm. This in turn benefits the local economy and stabilizes the buyers’ supply chain by not relying on overseas partners.
Reshoring and keeping strong domestic supply chains are an even greater imperative based on what we have learned in the COVID crisis. One way to address reshoring is to focus on imported items. That's why IMEC is partnering with the Reshoring Initiative to provide a fully-funded opportunity for small and mid-sized manufacturers (SMMs) to play a vital role in import substitution for the components they can supply right here in Illinois.
When it comes to building rapport in conversations, the key is to keep it simple and listen, listen, listen! It is all about trust and relationships; companies do not do business with companies; people do business with people.
StratMarketing Group (StratMg) is a demand generation company that places high value on building authentic relationships with customers and partners.
Prior to starting StratMg, Parin Mody contributed to deploying one of the first implementations of Voice-over Internet Protocol (VoIP) in the United States. From there, he transitioned into product marketing within manufacturing that eventually led to marketing and sales experience specifically within the manufacturing industry in the United States - hence, StratMg was formed.
